I work across the cruise industry supporting ports, destinations, cruise lines and industry partners with strategy, industry engagement and business development.

Much of my work involves helping clients and industry partners better understand each other’s priorities, challenges and opportunities.

Recent projects have ranged from destination positioning and itinerary development to strategic advisory support, industry engagement and content creation.

Alongside client work, I currently serve as Seatrade’s Expedition Cruise Ambassador and regularly write, moderate and contribute to industry discussions focused on destinations, small ships and industry trends.

Having lived in Iceland for almost 30 years, I also bring extensive regional knowledge and on-the-ground insight into destination development and itinerary planning.

Every project is different, but my approach is always practical, collaborative and rooted in long-standing industry relationships.

If you’d like to discuss a project, an idea or a possible collaboration, please get in touch via the Contact page.

Best wishes,
Liz